Effective Date: 14th February 2025

1. Introduction

Welcome to https://palmeiraironingshop.co.uk/ (“we”, “our”, “us”). This GDPR Privacy Policy explains how we collect, use, store, and protect your personal data in accordance with the General Data Protection Regulation (GDPR). By using our website, you consent to the practices described in this policy.

2. What Personal Data We Collect

We only collect personal data that is necessary for providing our services. The data we collect includes:

• Information submitted through our contact form (such as name, email, phone number, and message details).
• Information provided when contacting us via WhatsApp (such as your phone number and message details).
• Anonymous data collected via Google Analytics, which does not include personally identifiable information.

3. How We Use Your Data

We use the data collected for the following purposes:

• To respond to enquiries submitted via our contact form or WhatsApp.
• To provide customer support and service-related responses.
• To analyse website traffic and improve our website’s functionality (via Google Analytics, anonymously).

4. Legal Basis for Processing Data

Under GDPR, we process your personal data based on the following legal bases:

• Consent – When you voluntarily provide your details via the contact form or WhatsApp.
• Legitimate Interest – When we process data to improve our website and respond to inquiries.

5. How Long We Retain Your Data

We retain personal data only for as long as necessary to fulfil the purposes outlined in this policy:

• Contact form and WhatsApp messages: Retained for up to 12 months unless a longer retention period is required for business purposes.
• Google Analytics data: Retained in accordance with Google’s data policies and does not contain personally identifiable information.

6. How We Protect Your Data

We take appropriate technical and organisational measures to protect your personal data from unauthorised access, disclosure, alteration, or destruction.

7. Sharing of Data

We do not sell, trade, or rent your personal data. However, we may share your data when required by law or to protect our rights.

8. Your Rights Under GDPR

You have the following rights regarding your personal data:

• Right to Access – Request a copy of the personal data we hold about you.
• Right to Rectification – Request corrections to inaccurate or incomplete data.
• Right to Erasure – Request deletion of your personal data where applicable.
• Right to Restrict Processing – Request limited processing of your data.
• Right to Object – Object to data processing based on legitimate interests.
• Right to Data Portability – Request transfer of your data to another service provider.

To exercise any of these rights, please contact us using the details below.

9. Third-Party Services

Our website may use third-party services such as Google Analytics, which collects anonymous data. We recommend reviewing their privacy policies for more information.

10. Updates to This Policy

We may update this GDPR Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions about this GDPR Privacy Policy or wish to exercise your rights, please contact us here.

Palmeira Ironing Shop
By using our website, you agree to this GDPR Privacy Policy and the handling of your data as described above.